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Powering Stores, Winning Customers

RUSH Technologies is currently looking for a Marketing Specialist

Department: Growth

 

Understanding the Role

The Content Marketer will be responsible for executing inbound marketing strategies to build a brand identity and online presence through the creation and dissemination of multimedia content online. 

The Content Marketing Specialist plays a key role in helping the Product Marketing Manager in developing content strategies, growing an online community, and tracking that community’s growth.

To be successful in this position, you should have excellent written communication skills, data-driven and well-versed in using digital channels.

Basic Qualifications
  • Bachelor's Degree in marketing or related field
  • Experience with online community building
  • Data-driven and highly analytical
  • Knowledgeable about Google Analytics
  • Proficiency with social media analytics 
  • Time management skills 
  • Excellent interpersonal skills
  • Excellent written and verbal communication
Duties and Responsibilities
  • Craft executions that complement the overall marketing strategy
  • Design content marketing strategies and set short-term goals
  • Produce high-quality content by collaborating with design team
  • Optimize content considering SEO and Google Analytics
  • Assess which platform different kinds of content are best suited to
  • Ensure final content materials are on-brand
  • Provide insights and assist in analyzing marketing metrics (clickthrough rates, conversion rates, cost per lead, etc.) to shape and/or recalibrate content marketing strategies