Loyalty in a Bite The Kumori App

Nov 07, 2018
While relatively young in the Filipino food scene, Kumori has made an impact in the community, inspiring hundreds of dessert lovers and pastry fiends to head to their nearest branches. Committed to keeping customers updated about the newest product offerings and eager to reward their avid fans with goodies, Kumori recently partnered with Rush to launch a mobile app.

Getting Powered by RUSH

Serving Sweet Confections from The Land of the Rising Sun

Kumori Japanase Bakery began in Malaysia and arrived in the Philippine shore in 2015. Since then, Kumori has been serving Japanese-themed pastries to the Filipino market. They opened their first branch in Landmark, Makati followed by numerous stalls all over the metro including SM North EDSA, U.P. Town Center, Robinson’s Manila, Mall of Asia, SM Makati, Ayalamalls Cloverleaf, and their latest one in Festival Mall.

While they already have a cult following, Kumori soon realized that they can add more value to the relationship they have with their customers, hence the development of a loyalty app. Using Rush’s powerful platform, customers are able to receive perks and benefits, as well as information about their latest offerings. Best of all, the app also has a feedback system, which means they can receive firsthand information from the audience that matters to them the most

Elevating the Pastry Experience

The Rush platform does not only provide a unique advantage to customers. It also provides numerous benefits to Kumori. On top of an easy way to communicate with their fans, they also have access to a robust analytics system. Often the failure of stores is they’re not tracking customer behavior or they aren’t making any efforts to understand customers’ purchasing actions over time. With Rush, that is easier, given the app collects data and information. All of this combined allows business owners to gleam key insights that could then be used to create sales and marketing campaigns and even improve current operations. With Rush, they’re on their way to becoming one of the top pastry brands in the country.

The Kumori app is available on Google Play and App Store.

If you want to know more about RUSH and its partners, please visit our website or our Facebook page.

Kumori App App

Conveniently earn points, redeem rewards, and track your transactions with the Kumori app!

Create your Kumori profile after downloading the app

Monitor and track your points and redemptions via the Catalogue tab

View your history on the Transactions tab

Download the Kumori App app

Want to get powered by RUSH? Sign up and create your own app in as fast as 3 days. Request a demo today and our team will help you setup your mobile app. With RUSH, loyalty is made easy!